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NEW RESEARCH FROM HAVAS WORLDWIDE REVEALS A POWERFUL PARTNERSHIP BETWEEN...

“Youth values” no longer an effective marketing tool The days of the rebel without a cause are gone. In contrast to the “against” status that defined youth in previous decades, today’s young people...

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Why We’re Living in Hashtag Nation—And What It Means for Brands

Does anyone even need to say anymore that the old communications rulebook has been torn up and thrown out, and that new ones are constantly rewritten? The only truism for marketers today is that the...

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What Brands Can Learn from the Global Citizen Festival

What do Ban Ki-moon, Jay Z, Sting, and I all have in common (aside from our general awesomeness, I mean)? Last Saturday, the four of us—along with 60,000 celebrities, public figures, and everyday...

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“Full-Frontal Content”: The Craft of Sharing

“Being a photographer these days is pretty interesting because it’s not just about the craft, it’s also about the craft of sharing it.” —Jimmy Chin Is there something about this new...

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